AFTER A CRISIS, EMPLOYEES NEED A SENSE OF PURPOSE MORE THAN EVER.
Because of the huge changes wrought on society and business by the pandemic, and by the war in Ukraine and the global consequences thereof, companies and managers need to revisit their purpose and their vision statements in order to make sure that what they had before these crises is still valid. If not, because their situations have changed so radically and their customers have changed, too, they may need to re-articulate their purpose and spend considerable time aligning their teams to it.
Here is an article I wrote for the Chartered Management Institute on some clear behaviours that will – and won’t – unite your team as we phase back into offices and workplaces.